Been hearing about Filtrepreneur Franchise, Inc. from people interested in MLM or network marketing. So, what are people doing about it online?
First of all, here are some of the products of Fitrepreneur:
Food Cart Packages
PINOY PAO – Siopao (tiny, regular and jumbo) and siomai (pork, shrimp and sharksfin)
JACK’S EATABLES – Fried bites (Fishballs, Squid balls, Chicken balls,kikiam)
BURGEROO – Buy 1 Take 1 Burger!
PIZZA PINOY – Pizza (ham&cheese,hawaiian, pepperoni,langonisa, carne norte, tuna anghang, pizza pinoy espesyal, pizza sandwich)
RED BOWL – Rice Toppings (java rice w/ egg & mixed veggies choice of toppings from siomai,corned beef,tocino,sweet ham,beef teriyaki (best seller), beef & mushroom etc!!
EMPEROR SIOMAI – Pork, Sharksfin & Shrimp, Quail Egg, Ham, Pork Mushroom, Kani Crab, and Chili Crab
O’NOODLES – Hong Kong Style Stir Fry Noodles
HAPPY WAFFLE – variety of waffles
E-LOAD DEALERSHIP (Load wallet to Smart, Globe & Sun) Dealer gets 1% and retailers get 11% on all loads of customers
What does this tell us?
This looks similar to other offers and business opportunities of other network marketing or MLM companies in the Philippines. Which means…
There is very little differentiation.
For example, why should I get a food cart package from Filtrepreneur Franchise rather than from [Name of another Network Marketing Franchise MLM Company]?
And if we look at the things Filtrepreneur distributors have been posting online, we see similar copy/pasted content. In other words, there is once again very little differentiation.
For example, why should I sign-up under Distributor A, when I can get the exact same package via Distributor B?
How To Differentiate Yourself
Look at what others are doing, and see what’s missing. Then go ahead and offer that missing piece.
For example, build a Franchise Training website which contains articles that will help future franchisees. People who learn from you will eventually get to know, like, and trust you. And who knows? Once they become more confident about their potential for success, they might even decide to help you with your business (no matter what industry you’re in).
Calling all Filtrepreneur Franchise distributors: Get your free internet marketing tutorial at PinoyBizNow.com and discover the modern marketing tactics you can do to make you stand out in a large crowd of Filtrepreneur distributors. 🙂