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March 28, 2011

Multiple Blogs: Are They Worth It?

Should you have more than 1 blog?

Well, if you’re interested in promoting your company and its products, and if you want to reach as many targeted customers as possible, then you definitely should publish more than one blog.

Here’s exactly what I mean about making money online via multiple blogs…

If you have a travel blog and you also want to write about your hobby (e.g., photography), then please create another blog in Blogger (you may use the same Google account you used when you created your travel blog).

There’s no need to create a second Blogger account (or a second GMail account). But nothing prevents you from doing so, if you feel that will help you get more organized.

How should you name your photography blog?

You will need to ask yourself what it is that you want to achieve, what kind of people you wish to attract, and what words or phrases they are typing in the search engines (keyword research).

If you want to build your name online as a photographer, then include your name in the title of your new blog. For example, “Juan Dela Cruz Photography”

Should you just include your photography tutorial series in your travel blog?

You can mention the series, especially in the pages of your travel blog that feature the photos you took.

You may also create a blog that’s all about you, and then post links to your travel blog and also your photography tutorial blog.

Clearly, you are not limited to having just one blog.

Can you use your photography teaching series to generate leads for your MLM or network marketing business?

Yes, you can use anything you publish online to do this. You can use a direct or indirect approach.

Using the direct approach, you can go ahead and simply talk about an MLM opportunity right inside your blog post. For example, click here to read about a Cell Phone Loading Business.

If you opt for the indirect approach, you can prominently feature an “About Juan Dela Cruz” link (if your name is Juan Dela Cruz).

It will be that page that talks about Juan and, several paragraphs down the page, the MLM business of Juan.

Having multiple blogs gives you multiple opportunities to reach different people at different times. You can then funnel that audience to your main websites (which do not necessarily have to be blogs).

If you prefer to simply consolidate everything into a SINGLE blog. Go ahead. You will still succeed.

But if you’re after more focused inquiries and higher SEO points, or better placement in the search engines, and if you can write at least 20 articles about a topic, then please spin that off as another blog.

To Your Success! 🙂

Filed Under: General, Make Money Online Tagged With: blogging

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